Don’t trust everything you read online, Twitter talks to Microsoft and Google about data mining, using social media to choose amongst prospective employees, great website including xobni an email add on, Google Docs to replace Microsoft Office can also be used as a collaborative tool allowing many people to work simultaneously on one document and lots more as Morris Miselowski joins Adelaine, Zulfikar ABC Today Show’s co hosts and Phil in Hong Kong in their weekly Future Tech segment. Recorded live 9 October 2009.
Morris recently did a live broadcast from Retail Expo 2009’s Store of the Future Exhibition, where he took Ann-Maree Biggar through the retail store of tomorrow, showing her and the viewing audience magic mirrors, avatars, tomorrow’s supermarkets and talking about the year 2020’s shopping habits and much more. Recorded live 13 August 2009
I was recently invited to be on a panel discussing the future of advertising.
The discussion started well with us all agreeing that there was a shift online for some of the ad spend, but when it came to how much and how far we parted ways dramatically.
It seems self evident to me that advertising will have to evolve, the consumer is now in constant on mode and they decide when they want to be informed as well as how, when and where.
Many consumers know they hold the power in the equation, they can go into a store and inside that store reach out to competitor stores to find out what’s around them; the stores of tomorrow are going to offer different more personalised messages and relevant only to a population of 1 – that consumer.
My argument is not that advertising and promotion are going to disappear, far from it it will flourish; my argument is that it will be significantly different, in so many fundamental ways from what is being practiced today, anyway listen in and see what you think…. (it’s a bit scratchy to begin with, but the audio quality improves about 1 minute in)
In this weeks interview Phil, Adelaine and Morris chat about the retail store of the Future. The store that will recognise you, welcome you, allow you to remotely access your home to get your shopping list, take that shopping list and guide you around the store and then let you use your electronic purse to pay without ever stopping at the cash register and there’s plenty more, including a magic mirror that tries clothes on for you, so listen in to hear about tomorrow’s retail world. Recorded live 10th August 2009.
In this segment Morris and Brendon from 6PR’s Sunday Cafe radio show discuss the retail store of the future and Morris’s vision of a retail experience that starts at home, follows you into the store via your mobile phone and in store can personalise the shopping experience for you. What’s ahead over the next decade is an evolution in the way we shop, what we shop for and the shop itself. This segment is a lead up to Retail Expo’s the Retail 2020 Store of the Future exhibition that Morris is curating in Melbourne form the 11th – 13th August 2009
In this weeks segment we chat about Amazon.com’s acquisition of Zappos.com for $847 million (who I think is one of the best online retailers of all time), Britain’s National Gallery offering its art on the iPhone, Microsoft announcement that windows 7 is finished cooking, before finsihing up with a discussion of the Tech jobs that cloud computing will eliminate over the next decade and what are the jobs of the future?
In this weeks tech spot on Radio ABC’s International Breakfast Club, Morris discusses the announcement of Google Wave – Google’s replacement for everything communication on line and a story that has just broken and is sure to gain momentum the U.S. Inquiry Into Hiring at High-Tech Companies where the Justice Department has begun an investigation into whether the recruiting practices of some of the largest technology companies violated antitrust laws, companies include Google, Yahoo, Apple and Genentech.
Morris joins the cast on Perth’s 6PR Sunday Cafe and in their maiden discussion he and Brendon Weselman talk about the house of tomorrow, new appliances and gadgets, robots, intuitive living, and how the retail shops will know who you are and what you want as soon as you step through their doors, before talking about Morris’ view on the Australian economy over the next two years. Recorded live 26 April 2009.
Download a copy of “The Forecast” an industry sector-by-sector guide to the strategies organisations will need now and in the future to gain a greater understanding of their customers’ needs during these tough times and to be in the best possible place for when the recovery comes.
Industries include: Leisure and Tourism, Public Sector, Automotive, Services, Telecoms, Utilities, Transport and Retail – a great insight into how these industries might evolve, and even though it’s UK centric, there are still great universal learning’s.
With the advent of online shopping, millions of Americans have forsaken the all-too-real check-out lines and hassles and have opted for the ease of virtual purchasing.
And as more and more Americans are accessing the Internet with cell phones, some retailers are adjusting.
“Currently only about 3 percent of Americans have made a purchase on [a cell phone],” Worley told “GMA.” “But clothing outfitter Ralph Lauren is taking a big step to make your phone a shopping centre on the go.”
Ralph Lauren, known for its preppy clothing lines, will feature ads in its catalogues this month that can be scanned by many cell phones’ cameras, allowing the items to be purchased on the spot.
“Shopping is about instant gratification, whether you’re flipping through a magazine or newspaper, watching something on TV or going to a store window,” David Lauren, son of Ralph Lauren, told “GMA.” “Now if you can get something that’s a luxury and get it right away, that’s the ultimate combination.”
According to Worley, in Japan the practice is already wildly popular and has expanded so that the bar codelike symbols are featured on billboards and cars, even temporary tattoos and gravestones.
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Morris Miselowski, Futurist Guru: your eye on the future
The highly-regarded principal and founder of Success through Focus since 1981, Morris Miselowski's specialty is future-vision.
He's a business mentor and consultant, a venture capitalist, an academic, and a dynamic presenter whose mission is to inspire, to encourage, and to motivate his audiences to embrace the unlimited opportunities of their future.
Each day he consults with business leaders around the globe, helping to shape their businesses so they can be first to take profitable advantage of tomorrow's business opportunities.
Morris foresees an unlimited future for those companies which take the time to prepare and strategize for the future NOW.
Don’t trust everything you read online, Twitter talks to Microsoft and Google about data mining, using social media to choose amongst prospective employees, great website including xobni an email add on, Google Docs to replace Microsoft Office can also be used as a collaborative tool allowing many people to work simultaneously on one document and lots more as Morris Miselowski joins Adelaine, Zulfikar ABC Today Show’s co hosts and Phil in Hong Kong in their weekly Future Tech segment. Recorded live 9 October 2009.
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