Doctor Love – Business is all about the feeling

June 24, 2010

Neuroeconomist Paul Zak has discovered that social networking triggers the release of the generosity-trust chemical in our brains called Oxytocins.

A fascinating look at the human hard-wired side of what triggers us in business and spot on with my philosophy that at the end of the day each of us is an organic being and what motivates us to do anything are our molecules resonating, what we have learned over time is how to interpret these and give them higher order values, functions and labels.

Read the full article here